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Building a Mobile-Optimized SEO Campaign
Building a Mobile-Optimized SEO Campaign
Order ID 53563633773 Type Essay Writer Level Masters Style APA Sources/References 4 Perfect Number of Pages to Order 5-10 Pages Description/Paper Instructions
Building a Mobile-Optimized SEO Campaign
Building a mobile-optimized SEO campaign involves several key steps:
Conducting a mobile-friendly audit of your website: Use Google’s Mobile-Friendly Test tool to check if your website is mobile-friendly. Make sure your website is responsive and has a fast loading speed.
Optimizing for keywords: Conduct keyword research to identify the keywords that your target audience is searching for on mobile devices. Optimize your website’s content, meta tags, and other elements for these keywords.
Improving website speed: Use tools like Google’s Page Speed Insights to identify areas of your website that are slowing down its loading speed. Optimize images, reduce the number of redirects, and minimize the use of JavaScript and CSS to improve website speed.
Creating mobile-friendly content: Ensure that your website’s content is easy to read and navigate on mobile devices. Use a font size that is easy to read, and avoid using flash or other elements that are not supported by mobile devices.
Enhancing local SEO: Optimize your website for local search by including your business’s name, address, and phone number (NAP) on your website, and by creating a Google My Business account.
Building backlinks: Build backlinks to your website from high-quality, mobile-friendly websites. This will help to improve your website’s visibility in mobile search results.
Tracking and analyzing performance: Use tools like Google Analytics to track and analyze the performance of your mobile-optimized SEO campaign.
Optimize for voice search: With the increasing use of voice assistants like Alexa and Google Home, optimizing your website for voice search is crucial. Use natural language, long-tail keywords, and question phrases to optimize your website for voice search.
Optimize for Featured snippets: Featured snippets are the answer box that appears at the top of the SERP, and they can drive significant traffic to your website. Optimize your content to target featured snippets by providing clear and concise answers to common questions.
Optimize for Accelerated Mobile Pages (AMP): Google’s Accelerated Mobile Pages (AMP) is an open-source project that helps to speed up the loading time of web pages on mobile devices. Optimize your website for AMP to improve its visibility in mobile search results.
In conclusion, building a mobile-optimized SEO campaign requires optimizing your website for mobile devices, targeting the right keywords, improving website speed, creating mobile-friendly content, enhancing local SEO, building backlinks, tracking and analyzing performance, optimizing for voice search, featured snippets and AMP.
Building a Mobile-Optimized SEO Campaign
RUBRIC
QUALITY OF RESPONSE NO RESPONSE POOR / UNSATISFACTORY SATISFACTORY GOOD EXCELLENT Content (worth a maximum of 50% of the total points) Zero points: Student failed to submit the final paper. 20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. 30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. 40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. 50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. Use of Sources (worth a maximum of 20% of the total points). Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. 5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. 10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. 15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. 20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. Grammar (worth maximum of 20% of total points) Zero points: Student failed to submit the final paper. 5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors 10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors 15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. 20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. Structure of the Paper (worth 10% of total points) Zero points: Student failed to submit the final paper. 3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. 5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. They can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper 7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. 10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally, the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper.
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